Custom printed coasters aren’t just for restaurants; they can be used at any business or promotional event for additional exposure. Since we added full color drink coasters to our long list of promotional advertising options at the beginning of the year, we’ve seen many orders for these thoughtful special event favorites.
We started making drink coasters when one of our long-time clients was in a pinch with his regular supplier. “It was just before Christmas, and his usual supplier was closing for two weeks around the holidays and could not deliver in time for their event on New Years’ Eve,” Signs for Success designer Vanessa Bogensberger explained. “We called a few more of our vendors but received the same answer.”
Vanessa immediately began the search for a suitable material to print custom drink coasters on. She collaborated with Signs for Success Production Manager Denise Gillit, and they came up with X-board. “We decided to use X-board, which is very much like matte board for framing, and it’s a better quality product than most coasters are printed on,” Vanessa said. “We were able to print the coasters full color, double sided for similar pricing as the ad specialty products, but we got a far superior product.”
These custom printed coasters were completed on time for First Night Spokane, a Spokane Symphony event, and our client Clint Burgess was thrilled with the result. He ordered 4,000 double sided, full color coasters for his New Years’ event, and loved them so much that he has come back to order more every time they run low. Custom drink coasters have become a regular advertising tool for Spokane Symphony.
Drink coasters are great for:
- Special events
A drink coaster is a great place to advertise upcoming events, special deals, and contact information such as logo, website, phone number, and social media. We can do single- or double-sided full color printing to really maximize the advertising space. We now advocate our in-house custom printed drink coasters over other vendors because, as Vanessa says, “Our coasters are superior quality of both print and material, done locally, done more quickly, and at a very reasonable price point.” It just doesn’t get any better than that!