Every business needs to be promoted. It usually takes multiple medias to successfully accomplish that goal, especially if your target audience spans multiple demographics and age groups. Mobile advertising, as in vehicle wraps and car decals, can reach the widest audience, especially when coupled with other forms of advertising.
These large car decals were designed to cover large portions of every side of the vehicle, including the hood. They make excellent use of the entire advertising space. One of the Washington Lottery’s missions is to help fund K-12 and higher education. While the mission is clear, the target audience is, well, pretty much anyone who can buy a lottery ticket. Washington State Lottery uses radio, television, and point of purchase (POP) advertising to reach its audience; and now, Washington Lottery uses car decals as well.
The vehicle graphics make the connection between the lottery and educational funding. “Your Playing Funds Scholarships!” is proclaimed amidst a sea of graduation caps and the Lottery’s logo. A slogan on the rear passenger window and the website printed over each front wheel completes the car decals design.
Vehicle advertising is now one of the best ways to reach your audience. Mobile advertising generates a 97% recall rate among viewers according to Outdoor Advertising Magazine TACA’s market research, and according to Perception research, it gets 2.5 times more attention than a static billboard. Even driving through your neighborhood on your way home from work is valuable advertising time, and vinyl decals will truly work overtime to reach your audience.
We’ve designed, printed and installed hundreds of car wraps and car decal designs. Signs for Success is a locally owned family business in Spokane, and we strive for excellent customer service, perfect color, and quick turnaround on every project. Our large production facility allows us to design, print and install everything in-house. Get quality service and a quick turnaround on car decals Spokane; contact us for a free quote today!